Pr0found

The problem

A rapper with a world of his own, Planet Rage, and a stock Shopify storefront that showed none of it.

What we built

• Shopify stays as the store: products added in admin appear on the new site automatically, fulfilled print-on-demand.
• A world, not a shop: districts for music, tapes and merch, built in the artist's own graffiti and anime vocabulary.
• Every drop with a date and a play button, and the store one click from any of them.

Headless Shopify · Artist world · Drops